Use Case · Chains

AyeFace for Chains

One face. Every store. HQ and franchise —
each with their own loyalty rules, zero customer confusion.

Multi-outlet chains get a unified customer identity layer — same face recognised at every branch, loyalty consolidated, and campaign attribution tracked to the exact touchpoint.

🔗

Unified identity

One face profile works across every branch. Customers never re-enrol at a new location.

📊

Chain-wide analytics

See visit frequency per branch, cross-branch basket overlap, and migration patterns.

🤖

Personalised at scale

AI agent adapts offers per customer based on history across all branches.

⚡

Earn & burn control per store

HQ sets brand-level rules. Each franchise can enable or disable earning and redemption independently — so cost is always attributed to whoever made the sale.

How It Works

HQ runs the brand. Franchises own their costs.

AyeFace gives every store its own earn/burn rules —
while the customer always sees one seamless experience.

Step 1 · Enroll
ENROLLMENT — 2 PATHS, SAME RESULT
🙂 Pay with AyeFace
Auto-enrolled ✓
Face captured at checkout — profile created instantly. No extra step.
OR
💳 Pay with card / QR / cash
Enroll in 30s
🙂
Quick face scan on cashier screen — done before they leave the counter.
PROFILE NOW ACTIVE AT
🏢 HQ Flagship
🏪 Franchise · MV
🏪 Franchise · Sunway
Either way — one profile, every store recognises them.

Enrolled at checkout — recognised everywhere

Pay with AyeFace and you're enrolled automatically. Prefer card or QR? A 30-second face scan at the counter does the same. Either way, every store in the chain recognises them from that moment on.

Step 2 · Configure
HQ LOYALTY RULES MANAGER
🏢HQ FlagshipCORP
Earn ON
Redeem ON
🏪Franchise · Mid ValleyFRNCH
Earn ON
Redeem OFF
🏪Franchise · SunwayFRNCH
Earn ON
Redeem ON
Cost auto-attributed to the store that authorised the earn/burn

Per-store earn & burn control

HQ sets brand-level rules. Each franchise independently toggles earning and redemption. Points earned at a HQ campaign aren't absorbed by franchise stores unless they opt in.

Step 3 · Checkout
POS CHECKOUT · FRANCHISE MID VALLEY
🙂
Sarah L. — 2,450 pts
Face verified · Gold member
AT THIS STORE (FRANCHISE)
Earn pts ✓
on this purchase
Redeem ✗
at HQ stores
Shown on screen at face scan — cashier explains nothing

No confusion at the counter — ever

Rules are shown to the customer at face scan. They see exactly what they can earn and where they can redeem at this store. The cashier never needs to explain a thing.

The Franchise Loyalty Problem → Solved

Who absorbs the cost when points cross stores?

HQ runs campaigns, franchise owners pay the bill. AyeFace fixes the attribution — automatically.

❌ Without AyeFace — cost misattribution
LOYALTY FLOW — CURRENT STATE
🏢 HQ Flagship runs 3× points campaign
Sarah earns 3,000 pts on $150 spend — HQ drives the traffic
↓
🏪 Sarah redeems 2,000 pts at Franchise
Franchise absorbs $20 cost — but got zero of the original sale
😱
Franchise owner: "Why am I paying for HQ's campaign?"
HQ: "The brand loyalty program benefits everyone." — Arguments ensue.
👥
"Why can I earn here but not redeem? They're the same brand!" — cashier can't explain
•Franchise absorbs redemption cost from points earned at HQ campaigns
•No clean way to separate brand-level vs store-level earn & burn
•Customers confused why rules differ between same-brand stores
✅ With AyeFace — cost correctly attributed
LOYALTY FLOW — AYEFACE
🏢HQ Flagship · 3× pts campaign
HQ cost ✓
Sarah earns 3,000 pts — logged to HQ marketing budget
🏪Franchise · Redeem OFF
Protected ✓
Franchise absorbs zero cost — they opted out of redemption
🙂
Face scan shows Sarah her options
"Earn pts here ✓  |  Redeem at HQ stores →"
No confusion. No cashier explanation. Transparent from first scan.
•Each store enables/disables earning and redemption independently
•Points cost is attributed to the store that authorised the earn or burn
•Customer sees the rules at face scan — cashier never needs to explain
1
Identity across
all branches
100%
First-party
attribution
3×
Loyalty reach
via Collab Hub

Build loyalty your franchise network will actually agree on.

Earn and burn rules that keep HQ and franchise owners both happy.